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Comerica uses ForeSee to prioritize CX strategy

Comerica, a top-25 U.S. bank, used ForeSee to create rigorous discipline in prioritization and decision-making on its digital banking strategy. ForeSee helped the company with:

  • Pre- and post-launch measurement and validation of all major initiatives
  • Cross channel insights that improve the experience across digital, branch, and contact center
  • Rich qualitative insights from customer verbatims that put the voice of customer front-and-center

Read more about how Comerica's partnership with ForeSee fueled their customer experience in this case study.