Comerica uses ForeSee to prioritize CX strategy
Comerica, a top-25 U.S. bank, used ForeSee to create rigorous discipline in prioritization and decision-making on its digital banking strategy. ForeSee helped the company with:
- Pre- and post-launch measurement and validation of all major initiatives
- Cross channel insights that improve the experience across digital, branch, and contact center
- Rich qualitative insights from customer verbatims that put the voice of customer front-and-center
Read more about how Comerica's partnership with ForeSee fueled their customer experience in this case study.